Flavours of Plenty Logo White

About Us

Who Are We?

Flavours of Plenty Festival is brought to you by Flavours of Plenty, a not-for-profit collective and initiative of Tourism Bay of Plenty.
Our aim is to connect and collaborate with the food community of Te Moananui ā Toi | The Coastal Bay of Plenty. We’re here to help celebrate and elevate what we’ve got to offer as a food region.

Our Food Story

From the time of kūmara, rīwai and kamokamo to kiwifruit, avocados and berries, our fruitful history has given the Bay a rightfully earned reputation for natural abundance and plentiful produce, and we’re not done yet.

Today, we’re pushing the plate with truffle farms, new colours of kiwifruit, a diverse dining scene, night markets, farmers markets and pop-up restaurants. Paired with our deep cultural foundation of manaaki tangata (to provide and care for people), we are committed to creating unforgettable, world class culinary experiences that weave a powerful connection from our place, to plate.